D83 Audience Profile

The demographic for Deutschland 83 would be A, B and C as the audience would have to be interested in the Cold War and have some knowledge of politics as there are many references to political parties, we also see actual footage from a Ronald Reagan speech so if they didn't know who he was they might not understand.


The psychographic of the audience is could be resigned, this is because it says they are orientated to the past so as the series is based on the Cold War they might find this interesting, however it they could also be a reformer as it says they have an independent judgement and seeing as the series isn't very popular as not many people know about it, also none of the actors in the show are well known actors.


The demographic effects the text a lot as they are able to use more sophisticated language as their audience will understand it, this also applies to their advertising as they can use certain language that will grab their attention, also it will change where about they put their advertising as people in the ABC demographic are less likely to use public transport so putting posters on buses are less likely to be seen by their target audience.