A Level Media

'Dress like a man' Both models are wearing similar clothes although our model is wearing blue jeans instead of black trousers, but out model is wearing a black blazer and a white shirt, although our model is wearing exactly the same we managed to copy the clothes as best we could. The setting is what differs most from ours to the actual clip due to the fact that it was snowing a bit earlier so there is snow in the background and on the path our model is walking on, we didn't manage to take the picture on a road so we took it on a path with the school field in the background but thanks to the clothes and the camera angle they look very similar. What makes our shot so similar to the actual H & M shot is the positioning of the model and the camera angle, both models are walking from right to left of the camera and like the clip in the advert we got our model to turn her head left for a second to replicate the clip. The main difference is the lighting, although l...

'Wear short skirt after 40', this picture shows the older lady on the bed with two younger people a white male and a black woman, but they position it so that both people are looking up at the lady making it seem like she is superior. As the woman is on the bed it seems like a sexual act is about to occur. It seems unusual that woman don't shave their armpits especially a woman that is so open about it, it makes it seem like she is a strong independent woman and due her being on the roof of a building like she is looking over the city it seems like she has a lot of power, also the pose she is doing makes it look like she is strong. She isn't just standing in this pose to show she is a strong confident woman it is also to show that she is going against the norms by having armpit hair. There speaker says over this image 'stand out, stand in', when it says 'stand out' it was just one man standing by himself but he was wearing a colourful suit wi...

Editing: In the H & M video 'Bring It On' there are loads of cuts used to show different locations and different people who all have old or dirty clothes, they use different locations to show that every where in the world people have old or dirty clothes which can be re-used to turn into car seats or made into other clothes. The cuts are also used as fast paced editing to show how time is still going on until near the middle where the girl is in the forest and time seems to slow down, then it cuts again to the manufacturing of materials to show the process. Soundtrack: In the background the whole time there is non dietetic sound of a beat that make it seem like the cuts are fast,  the other non diegetic sound is of the woman speaking over the people its like she is narrating the people, one of the only diegetic sounds used is the sound of the birds when the woman is standing in the forest. Mise en scene: There isn't one setting for this clip as it cuts from loads ...

As shown my logo is my initials CJ but joined together, at the end of the J there are leaves which represent how naturally grown my materials are, but when the logo it on clothing I took the leaves out as I think it looks better just being black lettering.

My logo links in with fair trade and ethics because at the end of the J on my logo there is three leaves to show nature and how its all natural this is also like the background of my logo as it will be either a forest or a field, this will be to show how all the materials used in my product is natural and grown rather than processed. My plan for my poster is to have my logo in the middle with my models legs on the right side with him wearing white shoes, and on the left side it will be the same model but from neck down to top of his legs, he will be wearing a white shirt, my idea is that my clothing brand will be all white clothes as the colour white is associated with light and purity, this will hopefully attract people to my brand. <--- This is what my logo looks like.